Whisk Adds Sainsbury's to Partner Ecosystem to Enable Shoppable Recipes Across the UK - Business Wire

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Whisk Adds Sainsbury's to Partner Ecosystem to Enable Shoppable Recipes Across the UK - Business Wire

Whisk Adds Sainsbury's to Partner Ecosystem to Enable Shoppable Recipes Across the UK - Business Wire

Posted: 26 Jan 2021 12:00 AM PST

BIRMINGHAM, England--()--Whisk, the Samsung Next food technology platform that takes inspiration from planning to plate, today announced the addition of one of the United Kingdom's leading supermarkets, Sainsbury's, to the Whisk ecosystem. Now, consumers can turn any recipe from Whisk's network of publishers, brands, and apps including the UK's largest recipe sites, into a smart shopping list and instantly purchase for click and collect or delivery from Sainsbury's. The daily store inventory feed across Sainsbury's stores is powered by Whisk's Food GenomeTM that uses artificial intelligence to ensure that a recipe's ingredients are matched with the correct and currently available products at each store, and provides for a seamless customer experience from recipe to shopping trolley.

This December, UK shoppers spent £11.7 billion on take-home groceries in the busiest month on record for British supermarkets, with digital orders accounting for 12.6% of grocery spend during December, compared to only 7.4% last year, according to recent Kantar research. Typically, Christmas grocery sales are offset by meals in restaurants, pubs and bars. However, with the strict pandemic-related restrictions in place, more Brits than ever are cooking at home, looking for recipe inspiration, planning their meals and shopping lists further in advance and relying on click and collect options from supermarkets, as evidenced by Sainsbury's Q3 grocery sales which were up 7.4% year-on-year. Especially as lockdowns continue into 2021 and as consumers move into the new year with the accompanying resolutions to eat healthier and move more, the new partnership with Whisk will help to ensure that Sainsbury's continues to meet customer demand and that what users see online is actually available in their local store.

Sainsbury's users will be able to take full advantage of access to the entire Whisk ecosystem, including access to recipes from recipe publishers, CPG brands as well as the full app experience that is also accessible from Samsung Family Hub refrigerators. Sainsbury's product-matching and shoppable recipe options are powered by Whisk's AI Food GenomeTM, the AI and Natural Language Processing technology that maps the world's food ingredients, the relationships between them, their nutrition, perishability, flavour and availability and matches them to the ingredients listed in recipes from any platform and available at local grocery stores.

With over 500 million recipe interactions each month, the Whisk Food Genome becomes more robust as the Whisk ecosystem grows, making it attractive to large grocers, recipe publishers and grocers publishing food content, alike. Supermarkets are able to produce data-enriched recipes as well as personalise customer interactions, tailoring outreach and content to shopper preferences and needs.

James Leech, Head of Product at Sainsbury's said: "Customers are increasingly choosing to do their grocery shopping and find recipes online. They need to find their favourite foods quickly and conveniently and this new partnership with Whisk will help inspire shoppers with a huge range of recipe ideas and make it even simpler for them to add to their bag and buy."

The addition of Sainsbury's to the Whisk ecosystem brings the number of Whisk UK grocer partners to five, creating a more robust ecommerce experience for UK consumers during the pandemic.

"We're thrilled to bring Sainsbury's into our Whisk partner ecosystem," said Nick Holzherr, Head of Whisk. "As one of the premier grocers in the UK, Sainsbury's is a leader in online grocery delivery and e-commerce. We know from our user feedback that a Sainsbury's integration will be popular with users - at a time when online grocery shopping is critical in the UK."

You can find more about Whisk at https://whisk.com/business/

About Sainsbury's

Offering delicious great quality food at competitive prices has been at the heart of what we do since John James and Mary Ann Sainsbury opened our first store in 1869. Today, inspiring and delighting our customers with tasty food remains our priority and our purpose is clear - driven by our passion for food, together we serve and help every customer.

Our focus on great value food and convenient shopping, whether in-store or online is supported by our brands – Argos, Tu Clothing, Habitat, Sainsbury's Bank and Nectar. Sainsbury's has over 600 supermarkets and over 800 convenience stores. Argos is a leading digital retailer and is the third most visited retail website in the UK, with over 90 per cent of its sales starting online. Argos is conveniently available for customers to collect from hundreds of Sainsbury's stores. Digital technology enables us to adapt as customers shop differently and our profitable, fast-growing online channels offer customers quick and convenient delivery and collection capability.

Our 172,000 colleagues are integral to our success, now and in the future.

About Whisk

Whisk powers the creation, discovery, personalization and monetization of food content online, in-store and at home. Whisk's consumer recipe app, allows users to save a recipe from anywhere into a personal recipe box and export the ingredients to an interactive shopping list that can be sent to Whisk grocery partners across the UK, US, Europe and Australia, including Tesco, Asda, Sainsbury's Waitrose and Ocado. Whisk is a winner of the Google Play, Best of 2020 Everyday Essentials award and has been featured on the Apple app store.

In addition to the award winning consumer app, Whisk works with the world's largest retailers, publishers, CPG brands and health companies to help them connect with their consumers and drive product purchases at every stage of their food journey - from inspiration and consideration to purchase and preparation. Whisk powers shoppable recipes for publishers like BBC Good Food, JamieOliver.com and the Food Network, and uses the Food AI to match ingredients in recipes to actual products on shelves. Whisk was founded in 2012 and was acquired by Samsung Next in March 2019. For more information, visit https://whisk.com/business/.

Marco Borges superfood smoothie and healthy granola recipes - TODAY

Posted: 25 Jan 2021 05:03 AM PST

As January comes to an end, some of us might have given up on our New Year's resolutions and planned lifestyle changes, but now is the time to recommit to your goals. Lifestyle coach and exercise physiologist Marco Borges stopped by TODAY to talk with Al Roker about how to be healthier in 2021.

For Borges, it's all about building an environment that can lead to success, especially when it comes to diet. Another key is making sure you add some movement into your day: Borges said that people should avoid sitting for their entire workday and try to create some time where you can walk around.

"It's all about creating the environment that is conducive for the results that you want to see," said Borges. "If you keep your house full of cookies and chips and you're trying to avoid them, it's probably not going to be that easy. ... We want to fuel our health. We want to make sure that we (eat) good, clean food that are unprocessed, vegetables, fruits, seeds, legumes, grains that are good for us."

Related

To start the day strong, Borges offered two useful recipes that can give your morning a boost.

"The beautiful thing, Al, is that what happens when you make this early decision in the morning, it's an early win," Borges explained. "One good action perpetuates another good action."

Get started with a smoothie

Borges said that a smoothie can be a great way to start your morning, but only if you're using the right ingredients.

"At the end of the day, a smoothie can be a superfood fuel for the day, or it can be, like, a doughnut in a blender," Borges said. "It's about making sure that you're putting in foods from the earth, (like) raw vegetables. ... It's about creating the drink that you know will fuel you for the rest of the day. "

He explained that he typically starts the day with a superfood smoothie, packed with fruits and other ingredients he loves. Here is the recipe:

Superfood Smoothie Breakfast

TODAY Illustration / Marco Borges

While you can adjust it to your own taste, Borges recommends including a base, such as almond or oat milk, plenty of fruits and vegetables, and some yogurt for extra nutrition and flavor. If you want an extra protein boost, try adding some plant-based protein powder.

"People are always wondering, 'If I don't do a traditional breakfast of like, scrambled eggs or bacon or ham, am I going to get the right amount of protein?' So my solve for that is always just add a little bit of protein in there," said Borges, who also recommended adding flax or hemp seeds.

To avoid an unintentionally unhealthy smoothie, make sure to skip ingredeints like commercially processed juices, which can have added sugars or high-fructose corn syrup and remove healthy nutrients like fiber.

"What we want to do is take all of these fruits and vegetables, throw them into a blender, (and) make your own juice," said Borges. "It's a lot cheaper. You're not throwing away some plastic bottle. It doesn't cost you $12, like some of those fancy juices does. ... For pennies you can make a super juice in your home."

Jan. 13, 202111:05

Get ready in advance with homemade granola

If a smoothie isn't to your taste, or you don't have time in the morning to prep the drink, Borges recommends making homemade granola, which just takes a few minutes to prepare and can be added to a variety of foods like yogurt, or eaten on its own.

"You like pumpkin seeds? You like walnuts? You like almonds, cashews?" he asked. "Whatever nuts you like, raw nuts, you just toss them all in there."

Brain-Boosting Granola

Marco Borges

When buying nuts for granola, Borges recommends using raw nuts without added oils, salts, sugars or other sweeteners.

Add a touch of maple syrup, then toss the mixture and put it on a baking sheet. Bake it in the oven at 325° for 10 to 15 minutes.

Granola can also be added to overnight oats, which can be made in advance and eaten as desired.

Crispy, creamy and spiced (not riced!) cauliflower headlines these 7 recipes - The Washington Post

Posted: 25 Jan 2021 10:00 AM PST

I may never understand the appeal for cauliflower rice when cauliflower can be so many other delicious things. Cooked down with spices, cut thick and fired over high heat, or even raw, cauliflower's recent popularity (and versatility) underscores the breadth of the vegetable.

The Dish Recipes: Vanilla Blueberry Muffins - WesternSlopeNow

Posted: 25 Jan 2021 10:43 AM PST

Posted: / Updated:

The Dish is featuring recipes so that you can have good eats without leaving the comfort of your own home. If you are craving a delicious homemade meal, look no further. The Dish has a recipe just for you. Today we are featuring a recipe for Vanilla Blueberry Muffins. These treats are the perfect way to start your day.

Let's start with the ingredients. For this dish we will need:

2 cups all-purpose flour

½ teaspoon baking soda

1 egg

1 tablespoon baking powder

¼ teaspoon salt

2 teaspoons vanilla paste

¾ cup white granulated sugar

1 ½ cups low-fat buttermilk

4 tablespoons butter melted

1 ½ cups blueberries

Now that we have the ingredients, we will preheat the oven to 350 degrees. We will also grease a muffin pan with baking spray at this time. Now we will whisk the egg, sugar, melted butter, vanilla paste and buttermilk in a large mixing bowl. Once it is thoroughly mixed, we will sift in the flour, salt, baking powder and baking soda. Continue whisking until the mixture is smooth.

We will then fold in the blueberries. Once the blueberries are mixed in, we will fill the muffin pan cups ¾ full with the muffin batter. Next, we will bake the muffins for 30-35 minutes. Use a toothpick around 30 minutes into the baking process to check if the muffins are baked all the way through. Now we have freshly baked vanilla blueberry muffins!


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